Activity: Talks or Presentations › Other Invited Talks or Presentations
Past research on placebo effect have focused primarily on the conditions of individual "after" they have used the objects (e.g., pill), but these research had neglected examining the conditions of individual once they possessed the object but "before" they used it. In this presentation, I will report eight studies on how mere possession of an object produces the illusory belief in the possessors that they had already benefited from the object even before utilizing it. I call this illusory feeling of benefit a “precebo” illusion, because it happens at the time people possess an object but "before" they use it. The underlying mechanisms of the precebo illusion will be discussed.