Projects per year
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Dive into the research topics where Department of Marketing and International Business is active. These topic labels come from the works of this organisation's members. Together they form a unique fingerprint.
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Recent external collaboration on country level. Dive into details by clicking on the dots.
Profiles
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CAO Cong Clark, Prof.
- Department of Marketing and International Business - Assistant Professor
Person: Academic
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CHAE Myoung-Jin, Prof.
- Department of Marketing and International Business - Assistant Professor
Person: Academic
Projects
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Motivations and Cognitive Processes Underlying Consumer Collecting Behavior
1/10/20 → 31/07/22
Project: Grant Research
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If Gender-looks Could Sell: Assessing the Impact of Sex-typed and Androgynous Looks on Product Sales of Online Sellers
1/06/20 → 31/12/21
Project: Grant Research
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Payment and Power: How the Action of Payment Produces Perceptions of Agency
CAO, C. C., HUANG, L. & LEE, L.
2/03/20 → 1/02/22
Project: Grant Research
Research Output
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Do the pieces fit? Assessing the configuration effects of promotion attributes
PENG, L., CUI, G. & CHUNG, Y., 1 Mar 2020, In : Journal of Business Research. 109, p. 337-349 13 p.Research output: Journal Publications › Journal Article (refereed) › peer-review
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How manufacturer brand erosion shapes consumer assortment perceptions
LI, C., HE, Y., PENG, L. & YUAN, D., Apr 2020, In : Asia Pacific Journal of Marketing and Logistics. 32, 4, p. 922-939Research output: Journal Publications › Journal Article (refereed) › peer-review
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Individual Employees’ Service Failures and Customer Satisfaction with the Firm
CHAE, M-J., Aug 2020, In : Journal of Distribution Science. 18, 8, p. 35-45 11 p.Research output: Journal Publications › Journal Article (refereed) › peer-review
Open Access
Prizes
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APIAR Best Paper - Business Stream
POON, Shing Chung Patrick (Recipient), 23 Jun 2018
Prize: Prize / Award
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Press / Media
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電商以貌取人 靚與醜均有紅利
Ling PENG, Geng CUI & Yu Ho Sebastian CHUNG
12/06/20
1 item of Media coverage
Press/Media: Research / Knowledge Transfer
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嶺大研究：貌美貌醜者網上銷售業績更佳 Lingnan study unveils both pretty and ugly faces win at social selling
Ling PENG, Geng CUI & Yu Ho Sebastian CHUNG
12/06/20
1 item of Media coverage
Press/Media: Research / Knowledge Transfer
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嶺大研究：貌美貌醜者網上銷售業績更佳 Lingnan study unveils both pretty and ugly faces win at social selling
Ling PENG, Geng CUI & Yu Ho Sebastian CHUNG
12/06/20
1 item of Media coverage
Press/Media: Research / Knowledge Transfer