Projects per year
Fingerprint
Dive into the research topics where Dongjin HE is active. These topic labels come from the works of this person. Together they form a unique fingerprint.
Network
Recent external collaboration on country level. Dive into details by clicking on the dots.
Projects
- 1 Active
-
How Gratitude Motivates the Desire for Simplicity in Consumer Choice
HE, D. & JIANG, Y.
1/01/21 → 30/06/22
Project: Grant Research
Research Output
-
Effects of secrecy in consumer behavior
HE, D., 2020, 105 p. Hong Kong : The Hong Kong Polytechnic University.Research output: Other contribution › Thesis/Dissertation
Open Access -
Hiding in the crowd : secrecy instigates in consumers a desire to avoid non-conformity
HE, D., JIANG, Y. & GORN, G., 1 Mar 2019.Research output: Other Conference Contributions › Poster › peer-review
-
Hiding in the crowd : why and when secrecy spurs consumer conformity
HE, D., 2018, Hong Kong : The Hong Kong Polytechnic University.Research output: Other contribution › Thesis/Dissertation
Open Access