Projects per year
Personal profile
Name in Chinese
吳佳恩
Research interests
Consumer psychology, Self-control, Food consumption, Health behaviour, Aging consumers/workers, Social Influence
Expertise related to UN Sustainable Development Goals
In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):
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Dive into the research topics where Ga-eun Grace OH is active. These topic labels come from the works of this person. Together they form a unique fingerprint.
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Projects
- 1 Active
Research output
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Choice Architecture Effects on Indulgent Consumption: Evidence from Combinations of Nudges at an Ice-Cream Store
OH, G-E. G., VAN DER LANS, R. & MUKHOPADHYAY, A., 15 Apr 2022, (Accepted/In press) In: Journal of the Association for Consumer Research.Research output: Journal Publications › Journal Article (refereed) › peer-review
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Impact of COVID-19 on consumers' impulse buying behavior of fitness products: A moderated mediation model
CHIU, W., OH, G. G. & CHO, H., Mar 2022, In: Journal of Consumer Behaviour: An International Research Review. 21, 2, p. 245-258 14 p.Research output: Journal Publications › Journal Article (refereed) › peer-review
2 Citations (Scopus) -
Compensatory consumption during the COVID-19 pandemic: exploring the critical role of nostalgia in sport consumer behaviour
CHO, H., OH, G-E. & CHIU, W., 6 Dec 2021, (E-pub ahead of print) In: Journal of Marketing Management. 28 p.Research output: Journal Publications › Journal Article (refereed) › peer-review
2 Citations (Scopus)