Projects per year
Personal profile
Name in Chinese
吳佳恩
Research interests
Consumer psychology, Self-control, Food consumption, Health behaviour, Aging consumers/workers, Social Influence
Fingerprint
- 1 Similar Profiles
Collaborations and top research areas from the last five years
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How to Gain Money Matters: Investigation of Consumer Financial Decisions with Earned (vs. Saved) Money
OH, G.-E. G. (PI)
1/05/25 → 30/04/27
Project: Grant Research
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Thou Shall Not Splurge: How People Judge Luxury Consumers for Their Age
OH, G.-E. G. (PI)
1/01/25 → 31/12/26
Project: Grant Research
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The Influences of Subjective Age on Status and Conspicuous Consumption (主觀年齡對地位和炫耀性消費的影響)
OH, G.-E. G. (PI) & KIM, C. J. (CoI)
Research Grants Council (Hong Kong, China)
1/01/24 → 30/06/26
Project: Grant Research
Research output
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An Investigation into How Personality Traits Shape Perceptions and Response Toward Inclusive Advertising: A Comparison Between Monoethnic and Multiethnic Environments
BAEK, E., QU, Y. & OH, G.-E. G., 2025, In: Journal of Current Issues and Research in Advertising. 46, 3, p. 278-303 26 p.Research output: Journal Publications › Journal Article (refereed) › peer-review
1 Citation (Scopus) -
Too old to be creative? An age bias in creativity judgment
OH, G.-E. G., JEONG, I., WANG, M., NORTH, M. S. & CHOI, Y., Jan 2025, In: Work, Aging and Retirement. 11, 1, p. 79-96 18 p., waad028.Research output: Journal Publications › Journal Article (refereed) › peer-review
2 Citations (Scopus) -
Understanding the relationship between the material self, belief in brand essence and luxury fashion rental
BAEK, E., PARK, E. & OH, G.-E. G., 2 Jan 2025, In: Journal of Fashion Marketing and Management. 29, 1, p. 1-19 19 p.Research output: Journal Publications › Journal Article (refereed) › peer-review
1 Citation (Scopus)
Prizes
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LU Research & Knowledge Transfer Fund Award 2023 (RGC Grant)
OH, G.-E. G. (Recipient), Sept 2023
Prize: Prize (CDCF)
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LU Research & Knowledge Transfer Fund Award 2022 (RGC Grant)
OH, G.-E. G. (Recipient), Sept 2022
Prize: Prize (CDCF)
Activities
- 1 Other Invited Talks or Presentations
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Restraining amidst Green-Eyed Monsters: When Envied People Reduce Indulgent Consumption
OH, G.-E. G. (Speaker)
25 Nov 2022Activity: Talks or Presentations › Other Invited Talks or Presentations