Projects per year
Search results
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Active
Leveraging Artificial Intelligence on User Generated Content to improve Customer Experience
CHUNG, Y. H. S. (PI), CUI, G. (CoI) & PENG, L. (CoI)
1/04/24 → 31/03/26
Project: Grant Research
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Decoding Expressive Behaviours Associated with the Success of Live Streamers
PENG, L. (PI), CHUNG, Y. H. S. (CoI) & CUI, G. (CoI)
1/01/24 → 31/12/25
Project: Grant Research
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Style Is Queen! The Effect of Linguistic Complexity in Content Marketing from an Entropy Perspective (風格就是女王!從熵的視角來檢測語言複雜性對內容營銷的影響)
CUI, G. (PI), XIE, H. (CoI), PENG, L. (CoI) & CHUNG, Y. H. S. (CoI)
Research Grants Council (HKSAR)
1/01/24 → 31/12/25
Project: Grant Research
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The Assessment of Ratio: How Gift Card Face Value Influences Hedonic Consumption
PENG, L. (PI)
1/12/23 → 31/07/25
Project: Grant Research
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Understanding Video Content of Crowdfunding Projects: A Deep Learning Approach to Video Processing and Feature Extraction (了解眾籌項目的視頻內容: 視頻處理和特徵提取的深度學習方法)
CHUNG, Y. H. S. (PI), CUI, G. (CoI), JIA, J. (CoI) & PENG, L. (CoI)
Research Grants Council (HKSAR)
1/01/23 → 30/06/25
Project: Grant Research
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Fake It Until You Make It: Asymmetry of Facial Expressions and Emotional Labor in Video Marketing (假装直到你成功:视频营销中的面部表情不对称和表情产生策略研究)
PENG, L. (PI), CHUNG, Y. H. S. (CoI) & CUI, G. (CoI)
Research Grants Council (HKSAR)
1/01/23 → 31/12/24
Project: Grant Research