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Consumer Reations to Service Embarrassment in Service Failures: the Role of Embarrassment Type
WAN, Chun Ying
(PI)
Department of Marketing and International Business
Overview
Project Details
Status
Finished
Effective start/end date
1/03/12
→
31/08/13
Funding
LU Research Committee:
HK$20,400.00
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Funding Scheme
Faculty Research Grant