Systematic Biases in Pros-Cons Review: The Role of Sense of Community in Driving Classification Bias Behavior (優缺點式評論存在的系統性偏誤: 社群感受如何造成分類偏誤行為)

CHEN, Yu Jen (PI)
KIRMANI, Amna (CoI)
LI, Chunyu (CoI)

Department of Marketing and International Business

Project Details

Status	Finished
Effective start/end date	1/01/18 → 31/12/20

Funding

Research Grants Council (HKSAR): HKD433,570.00

Funding Scheme

General Research Fund

1 Journal Article (refereed)

Online Reviews of Credence Service Providers: What Do Consumers Evaluate, Do Other Consumers Believe the Reviews, and Are Interventions Needed?
LANTZY, S., HAMILTON, R. W., CHEN, Y-J. & STEWART, K., Jan 2021, In: Journal of Public Policy and Marketing. 40, 1, p. 27-44 18 p., 074391562095067.
Research output: Journal Publications › Journal Article (refereed) › peer-review

LU RGC Competitive Grants Award 2018
CHEN, Yu Jen (Recipient), Mar 2018
Prize: Prize (CDCF)