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The Impact of Mere Presence of Other Customers on Perceived Service Quality and Purchase Intentions
POON, Patrick
(PI)
WAN, Chun Ying Lisa
(CoI)
Department of Marketing and International Business
Overview
Project Details
Status
Finished
Effective start/end date
1/06/13
→
31/05/15
Funding
LU Research Committee:
HK$100,000.00
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Funding Scheme
Direct Grant