| Original language | Chinese |
|---|---|
| Title of host publication | 現代企業管理 |
| Publisher | 商務印書館(香港)有限公司 |
| Pages | 331-348 |
| Number of pages | 18 |
| ISBN (Print) | 9789620761720 |
| Publication status | Published - 1 Jan 1994 |
營銷系統與分銷渠道
梁禮昌
Research output: Book Chapters | Papers in Conference Proceedings › Book Chapter › Research › peer-review