Abstract
This study reconceptualizes information insufficiency as a goal-contingent construct within the Risk Information Seeking and Processing model. In multifaceted risk contexts, individuals confront health threats alongside challenges to deep-seated values and beliefs, producing different judgmental demands within a single risk event. Survey data from 858 Hong Kong adults show two distinct forms of information insufficiency, one oriented toward accurate safety judgments and another toward defending deep-seated values and beliefs. Each form is associated with distinct patterns of information seeking and processing. This study demonstrates how multiple goal-based information insufficiencies operate within the same individual in response to different judgmental demands.
| Original language | English |
|---|---|
| Number of pages | 40 |
| Journal | Science Communication |
| DOIs | |
| Publication status | E-pub ahead of print - 3 Aug 2026 |
| Externally published | Yes |
Funding
This study was supported by Hong Kong Baptist University, Research Committee, Research Committee, Initiation Grant—Faculty Niche Research Areas (RC-FNRA-IG/19-20/COMM/02).
Keywords
- risk information seeking and processing model
- information insufficiency
- multifaceted risk
- goals
- motives
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