Fingerprint
Dive into the research topics of 'Brand experience and customer citizenship behavior : the role of brand relationship quality'. Together they form a unique fingerprint.- Sort by
- Weight
- Alphabetically
Brand experience and customer citizenship behavior : the role of brand relationship quality
Lishan XIE, Shing Chung, Patrick POON, Wenxuan ZHANG
Research output: Journal Publications › Journal Article (refereed) › peer-review
91
Citations
(Scopus)