In this paper, we developed conceptual frameworks for studying consumer adoption of Wi-Fi network and its security measures. We collected data from users of Wi-Fi network in a large insurance firm and universities in Hong Kong. The findings indicate that security knowledge is a significant mediator of attitude effect on Wi-Fi adoption. Furthermore, consumer adoption of security measures is influenced by security knowledge and perceived threat.
|Title of host publication
|Proceedings of the 8th international conference on e-education, e-business, e-management and e-learning
|The Association for Computing Machinery, Inc.
|Number of pages
|Published - 1 Jan 2017