Original language | English |
---|---|
Title of host publication | Multinationals and global consumers : tension, potential and competition |
Publisher | Palgrave Macmillan |
Pages | 58-75 |
Number of pages | 18 |
ISBN (Print) | 9781137307293 |
DOIs | |
Publication status | Published - 1 Nov 2013 |
Global firms competing locally : management localization and subsidiary performance in China
Geng CUI, Tsang Sing CHAN, Shengsheng HUANG
Research output: Book Chapters | Papers in Conference Proceedings › Book Chapter › Research › peer-review