Original language | English |
---|---|
Pages (from-to) | 1-5 |
Number of pages | 5 |
Journal | International Marketing Review |
Volume | 38 |
Issue number | 1 |
DOIs | |
Publication status | Published - 12 Feb 2021 |
Externally published | Yes |
Guest editorial
Cheng Lu WANG*, Dorothy YEN, Bradley R. BARNES
*Corresponding author for this work
Research output: Journal Publications › Editorial/Preface (Journal)
1
Citation
(Scopus)