Hollywood in China: Continuities and Disjunctures in Film Marketing

Michael CURTIN, Wesley JACKS, Yongli LI

Research output: Book Chapters | Papers in Conference ProceedingsBook Chapterpeer-review

Original languageEnglish
Title of host publicationFilm Marketing into the Twenty-First Century
EditorsMingant NOLWENN, Cecilia TIRTAINE, Joël AUGROS
Place of PublicationLondon
PublisherPalgrave Macmillan
Pages65-76
Number of pages12
ISBN (Print)9781844578382, 9781844578399
Publication statusPublished - 2015
Externally publishedYes

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