Hollywood in China: Continuities and Disjunctures in Film Marketing

Research output: Book Chapters | Papers in Conference Proceedings › Book Chapter › Research › peer-review

Original language	English
Title of host publication	Film Marketing into the Twenty-First Century
Editors	Mingant NOLWENN, Cecilia TIRTAINE, Joël AUGROS
Place of Publication	London
Publisher	Palgrave Macmillan
Pages	65-76
Number of pages	12
ISBN (Print)	9781844578382, 9781844578399
Publication status	Published - 2015
Externally published	Yes

Cite this

@inbook{d3f114712dfa4455ae0b26c77f79b1f4,

title = "Hollywood in China: Continuities and Disjunctures in Film Marketing",

author = "Michael CURTIN and Wesley JACKS and Yongli LI",

year = "2015",

language = "English",

isbn = "9781844578382",

pages = "65--76",

editor = "Mingant NOLWENN and Cecilia TIRTAINE and Jo{\"e}l AUGROS",

booktitle = "Film Marketing into the Twenty-First Century",

publisher = "Palgrave Macmillan",

}

Hollywood in China: Continuities and Disjunctures in Film Marketing. / CURTIN, Michael; JACKS, Wesley; LI, Yongli.
Film Marketing into the Twenty-First Century. ed. / Mingant NOLWENN; Cecilia TIRTAINE; Joël AUGROS. London: Palgrave Macmillan, 2015. p. 65-76.

Research output: Book Chapters | Papers in Conference Proceedings › Book Chapter › Research › peer-review

TY - CHAP

T1 - Hollywood in China: Continuities and Disjunctures in Film Marketing

AU - CURTIN, Michael

AU - JACKS, Wesley

AU - LI, Yongli

PY - 2015

Y1 - 2015

UR - https://www.scopus.com/pages/publications/85069506219

M3 - Book Chapter

SN - 9781844578382

SN - 9781844578399

SP - 65

EP - 76

BT - Film Marketing into the Twenty-First Century

A2 - NOLWENN, Mingant

A2 - TIRTAINE, Cecilia

A2 - AUGROS, Joël

PB - Palgrave Macmillan

CY - London

ER -