Machine learning for direct marketing response models : Bayesian networks with evolutionary programming

Social Sciences

• Direct Marketing 100%
• Marketing 66%
• Consumers 66%
• Regression 66%
• Programming 66%
• Machines 66%
• Research Worker 33%
• Databases 33%
• Transparency 33%
• Neural Network 33%
• Decision Making Management 33%
• Support 33%
• Control 33%
• Performance 33%
• Learning 33%
• Procedure 33%
• Problem 33%
• Bias 33%
• Trees 33%
• Classification 33%
• Latent Class 33%
• Data Mining 33%
• Forecasting 33%

Psychology

• Consumer Behavior 66%
• Tools 66%
• Regression 66%
• Cross-Validation 66%
• Neural Network 33%
• Endogeneity 33%
• Biases 33%