Marketing to Ethnic Consumers: An Annotated Bibliography

Geng CUI, Pravat K. CHOUDHURY

Research output: Scholarly Books | Reports | Literary WorksBook (Author)Research

Original languageEnglish
PublisherAmerican Marketing Association
ISBN (Print)9780877572862, 0877572860
Publication statusPublished - 1 Dec 2000
Externally publishedYes

Cite this