Motives of Hong Kong-Japanese international joint ventures in retailing

Mei Ling, May WONG

Research output: Journal PublicationsJournal Article (refereed)peer-review

5 Citations (Scopus)


This paper attempts to study the motives behind a Hong Kong‐Japanese joint venture between two retailers from the perspectives of firm‐specific advantages provided by both partners of the international joint ventures (IJVs). The analysis focuses on the local partner’s motives and how the IJVs have provided the opportunity for it to overcome the increasing Japanese competition in the retail sector after the mid‐1980s. Finally, the IJVs are evaluated according to the available secondary data in terms of how much the local partner has achieved from the IJVs.
Original languageEnglish
Pages (from-to)4-12
Number of pages9
JournalInternational Journal of Retail and Distribution Management
Issue number1
Publication statusPublished - 1 Jan 1998


Dive into the research topics of 'Motives of Hong Kong-Japanese international joint ventures in retailing'. Together they form a unique fingerprint.

Cite this