Online Responding as an Innovative Communication Channel to Engaging Customers

Chunyu LI, Geng CUI, Ling PENG

Research output: Other Conference ContributionsPresentation

Original languageEnglish
Publication statusPublished - 3 Dec 2015
Event2015 AIB Southeast Asia Regional Conference : Global Business and Consumers in a Networked World - Shangri-La's Rasa Sayang Resort & Spa, Penang, Malaysia
Duration: 3 Dec 20155 Dec 2015
https://www.ln.edu.hk/hkibs/AIB/2015/aib2015/Home.html

Conference

Conference2015 AIB Southeast Asia Regional Conference : Global Business and Consumers in a Networked World
CountryMalaysia
CityPenang
Period3/12/155/12/15
Internet address

Cite this

LI, C., CUI, G., & PENG, L. (2015). Online Responding as an Innovative Communication Channel to Engaging Customers. 2015 AIB Southeast Asia Regional Conference : Global Business and Consumers in a Networked World, Penang, Malaysia.