Online Responding as an Innovative Communication Channel to Engaging Customers

Chunyu LI, Geng CUI, Ling PENG

Research output: Other Conference ContributionsPresentation

Original languageEnglish
Publication statusPublished - 3 Dec 2015
Event2015 AIB Southeast Asia Regional Conference : Global Business and Consumers in a Networked World - Shangri-La's Rasa Sayang Resort & Spa, Penang, Malaysia
Duration: 3 Dec 20155 Dec 2015
https://www.ln.edu.hk/hkibs/AIB/2015/aib2015/Home.html

Conference

Conference2015 AIB Southeast Asia Regional Conference : Global Business and Consumers in a Networked World
CountryMalaysia
CityPenang
Period3/12/155/12/15
Internet address

Cite this

LI, C., CUI, G., & PENG, L. (2015). Online Responding as an Innovative Communication Channel to Engaging Customers. 2015 AIB Southeast Asia Regional Conference : Global Business and Consumers in a Networked World, Penang, Malaysia.
LI, Chunyu ; CUI, Geng ; PENG, Ling. / Online Responding as an Innovative Communication Channel to Engaging Customers. 2015 AIB Southeast Asia Regional Conference : Global Business and Consumers in a Networked World, Penang, Malaysia.
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title = "Online Responding as an Innovative Communication Channel to Engaging Customers",
author = "Chunyu LI and Geng CUI and Ling PENG",
year = "2015",
month = "12",
day = "3",
language = "English",
note = "2015 AIB Southeast Asia Regional Conference : Global Business and Consumers in a Networked World ; Conference date: 03-12-2015 Through 05-12-2015",
url = "https://www.ln.edu.hk/hkibs/AIB/2015/aib2015/Home.html",

}

LI, C, CUI, G & PENG, L 2015, 'Online Responding as an Innovative Communication Channel to Engaging Customers', 2015 AIB Southeast Asia Regional Conference : Global Business and Consumers in a Networked World, Penang, Malaysia, 3/12/15 - 5/12/15.

Online Responding as an Innovative Communication Channel to Engaging Customers. / LI, Chunyu; CUI, Geng; PENG, Ling.

2015. 2015 AIB Southeast Asia Regional Conference : Global Business and Consumers in a Networked World, Penang, Malaysia.

Research output: Other Conference ContributionsPresentation

TY - CONF

T1 - Online Responding as an Innovative Communication Channel to Engaging Customers

AU - LI, Chunyu

AU - CUI, Geng

AU - PENG, Ling

PY - 2015/12/3

Y1 - 2015/12/3

M3 - Presentation

ER -

LI C, CUI G, PENG L. Online Responding as an Innovative Communication Channel to Engaging Customers. 2015. 2015 AIB Southeast Asia Regional Conference : Global Business and Consumers in a Networked World, Penang, Malaysia.