Online Reviews of Credence Service Providers: What Do Consumers Evaluate, Do Other Consumers Believe the Reviews, and Are Interventions Needed?

Shannon LANTZY, Rebecca W. HAMILTON, Yu-Jen CHEN, Katherine STEWART

Department of Marketing and International Business

Research output: Journal Publications › Journal Article (refereed) › peer-review

11 Citations (Scopus)

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The Investigation of Consumer-Generated Reviews of Credence Product
CHEN, Y. J. (PI)
LU Research Committee
1/02/19 → 31/01/21
Project: Grant Research
Systematic Biases in Pros-Cons Review: The Role of Sense of Community in Driving Classification Bias Behavior (優缺點式評論存在的系統性偏誤: 社群感受如何造成分類偏誤行為)
CHEN, Y. J. (PI), KIRMANI, A. (CoI) & LI, C. (CoI)
Research Grants Council (HKSAR)
1/01/18 → 31/12/20
Project: Grant Research