Optimal Retail Pricing, Interest Rate, and Interest Allocation Ratio Decisions in an Online Platform-Assisted Financing System

Dianyao KANG, Mingming LENG*

*Corresponding author for this work

Research output: Journal PublicationsJournal Article (refereed)peer-review

Abstract

We examine an online financing system involving a platform, a bank, and a retailer, in which the bank makes the optimal interest rate decision before the bank-platform negotiation for the interest allocation ratio (scenario 1) or after the interest allocation ratio negotiation (scenario 2). We find that the retailer's sales and profits in scenario 1 are higher than those in scenario 2. Moreover, if the referral fee rate increases, the system-wide profit and the system efficiency for scenario 1 increase but those for scenario 2 decrease.
Original languageEnglish
Article number107268
JournalOperations Research Letters
Volume60
Early online date25 Feb 2025
DOIs
Publication statusE-pub ahead of print - 25 Feb 2025

Bibliographical note

Publisher Copyright:
© 2025

Funding

This research paper was supported by the General Research Fund (GRF) of the Hong Kong Research Grants Council under Research Project No. LU13500822.

Keywords

  • Nash bargaining
  • Platform financing
  • Sequential-move game

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