Pricing for newly-launched experience products: Free trial or not?

Baozhuang NIU
, Haoran YUE
, Huajiang LUO^*
, Weixin SHANG

^*Corresponding author for this work

Department of Computing and Decision Sciences

Research output: Journal Publications › Journal Article (refereed) › peer-review

29 Citations (Scopus)

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Finished

Inventory Competition with Intra-Firm and Inter-Firm Substitutions
SHANG, W. (PI)
LU Research Committee
1/03/17 → 31/01/19
Project: Grant Research