Technological advances in digital cameras : Welfare analysis on easy-to-use characteristics

Junji XIAO

doi:10.1007/s11002-008-9033-6

Technological advances in digital cameras : Welfare analysis on easy-to-use characteristics

Junji XIAO^*

^*Corresponding author for this work

Research output: Journal Publications › Journal Article (refereed) › peer-review

5 Citations (Scopus)

Abstract

This paper examines the characteristics attributed to the success of digital cameras by studying both the demand and the supply sides of the digital-camera market. A discrete choice model is employed to investigate consumer preferences over digital camera characteristics during the period 1996-1998. The empirical findings reveal that Sony's 'Easy-to-Use' storage system contributes significantly to Sony's demand advantage and profitability. Also, the welfare analysis demonstrates that 'Easy-to-Use' attributes significantly contribute to social welfare improvement.

Original language	English
Pages (from-to)	171-181
Number of pages	11
Journal	Marketing Letters
Volume	19
Issue number	2
DOIs	https://doi.org/10.1007/s11002-008-9033-6
Publication status	Published - Jun 2008
Externally published	Yes

Keywords

Digital camera
Discrete choice
Easy-to-use.Welfare analysis

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10.1007/s11002-008-9033-6

Cite this

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abstract = "This paper examines the characteristics attributed to the success of digital cameras by studying both the demand and the supply sides of the digital-camera market. A discrete choice model is employed to investigate consumer preferences over digital camera characteristics during the period 1996-1998. The empirical findings reveal that Sony's 'Easy-to-Use' storage system contributes significantly to Sony's demand advantage and profitability. Also, the welfare analysis demonstrates that 'Easy-to-Use' attributes significantly contribute to social welfare improvement.",

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AB - This paper examines the characteristics attributed to the success of digital cameras by studying both the demand and the supply sides of the digital-camera market. A discrete choice model is employed to investigate consumer preferences over digital camera characteristics during the period 1996-1998. The empirical findings reveal that Sony's 'Easy-to-Use' storage system contributes significantly to Sony's demand advantage and profitability. Also, the welfare analysis demonstrates that 'Easy-to-Use' attributes significantly contribute to social welfare improvement.

KW - Digital camera

KW - Discrete choice

KW - Easy-to-use.Welfare analysis

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Technological advances in digital cameras : Welfare analysis on easy-to-use characteristics

Abstract

Keywords

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