Projects per year
Abstract
Original language | English |
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Article number | 002224292091486 |
Pages (from-to) | 67-85 |
Number of pages | 19 |
Journal | Journal of Marketing |
Volume | 84 |
Issue number | 4 |
Early online date | 27 Apr 2020 |
DOIs | |
Publication status | Published - 1 Jul 2020 |
Bibliographical note
Ling Peng, Geng Cui, and Yuho Chung share equal authorship.Funding
The author(s) disclosed receipt of the following financial support for the research, authorship, and/or publication of this article: The authors acknowledge the financial support of Lingnan University, Hong Kong for this research (FRG 102016/DB18B1).
Keywords
- attractiveness
- beauty premium
- e-commerce
- social selling
- ugliness premium
Projects
- 1 Finished
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A Machine Learning Approach to Assessing Facial Attractiveness of Profile Pictures and Its Impact in Online Platforms
CUI, G. (PI)
1/07/18 → 31/12/19
Project: Grant Research
Press/Media
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嶺大研究:貌美貌醜者網上銷售業績更佳 Lingnan study unveils both pretty and ugly faces win at social selling
PENG, L., CUI, G. & CHUNG, Y. H. S.
12/06/20
1 item of Media coverage
Press/Media: Research / Knowledge Transfer
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電商以貌取人 靚與醜均有紅利
PENG, L., CUI, G. & CHUNG, Y. H. S.
12/06/20
1 item of Media coverage
Press/Media: Research / Knowledge Transfer
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唔靚都要醜 外表平庸網銷最差 貌美具社交力 貌醜有才能
PENG, L., CUI, G. & CHUNG, Y. H. S.
11/06/20
1 item of Media coverage
Press/Media: Research / Knowledge Transfer