The Mental Budgeting of Calories: How Nutrition Information Influences Food Consumption Day By Day, Not Meal By Meal

Ga-Eun Grace OH; Young Eun HUH; Anirban MUKHOPADHYAY

The Mental Budgeting of Calories: How Nutrition Information Influences Food Consumption Day By Day, Not Meal By Meal

Ga-Eun Grace OH, Young Eun HUH, Anirban MUKHOPADHYAY

Research output: Book Chapters | Papers in Conference Proceedings › Conference (Extended Abstracts) › peer-review

Abstract

Based on a six-nation survey (N=3,150), we find that, in line with dietary guidelines, many consumers set daily mental budgets for calories. A field experiment manipulating availability of nutrition information demonstrates such day-level mental budgeting. Consumers who set budgets adjust dinnertime consumption in response to information about past calorific consumption.

Original language	English
Title of host publication	NA - Advances in Consumer Research
Editors	Page MOREAU, Stefano PUNTONI
Place of Publication	Duluth, Minnesota
Publisher	Association for Consumer Research
Pages	207-208
Number of pages	2
Volume	44
ISBN (Print)	9780915552245
Publication status	Published - 2016
Externally published	Yes
Event	Association for Consumer Research Conference 2016 - Maritim Hotel, Berlin, Germany Duration: 27 Oct 2016 → 30 Oct 2016

Conference

Conference	Association for Consumer Research Conference 2016
Country/Territory	Germany
City	Berlin
Period	27/10/16 → 30/10/16
Other	47th Annual Conference of the Association for Consumer Research

Access to Document

https://www.acrwebsite.org/volumes/v44/acr_vol44_1021339.pdf

Cite this

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title = "The Mental Budgeting of Calories: How Nutrition Information Influences Food Consumption Day By Day, Not Meal By Meal",

abstract = "Based on a six-nation survey (N=3,150), we find that, in line with dietary guidelines, many consumers set daily mental budgets for calories. A field experiment manipulating availability of nutrition information demonstrates such day-level mental budgeting. Consumers who set budgets adjust dinnertime consumption in response to information about past calorific consumption.",

author = "OH, {Ga-Eun Grace} and HUH, {Young Eun} and Anirban MUKHOPADHYAY",

year = "2016",

language = "English",

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volume = "44",

pages = "207--208",

editor = "Page MOREAU and Stefano PUNTONI",

booktitle = "NA - Advances in Consumer Research",

publisher = "Association for Consumer Research",

note = "Association for Consumer Research Conference 2016 ; Conference date: 27-10-2016 Through 30-10-2016",

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OH, G-EG, HUH, YE & MUKHOPADHYAY, A 2016, The Mental Budgeting of Calories: How Nutrition Information Influences Food Consumption Day By Day, Not Meal By Meal. in P MOREAU & S PUNTONI (eds), NA - Advances in Consumer Research. vol. 44, Association for Consumer Research, Duluth, Minnesota, pp. 207-208, Association for Consumer Research Conference 2016, Berlin, Germany, 27/10/16. <https://www.acrwebsite.org/volumes/v44/acr_vol44_1021339.pdf>

The Mental Budgeting of Calories: How Nutrition Information Influences Food Consumption Day By Day, Not Meal By Meal. / OH, Ga-Eun Grace; HUH, Young Eun; MUKHOPADHYAY, Anirban.
NA - Advances in Consumer Research. ed. / Page MOREAU; Stefano PUNTONI. Vol. 44 Duluth, Minnesota: Association for Consumer Research, 2016. p. 207-208.

Research output: Book Chapters | Papers in Conference Proceedings › Conference (Extended Abstracts) › peer-review

TY - CHAP

T1 - The Mental Budgeting of Calories: How Nutrition Information Influences Food Consumption Day By Day, Not Meal By Meal

AU - OH, Ga-Eun Grace

AU - HUH, Young Eun

AU - MUKHOPADHYAY, Anirban

PY - 2016

Y1 - 2016

N2 - Based on a six-nation survey (N=3,150), we find that, in line with dietary guidelines, many consumers set daily mental budgets for calories. A field experiment manipulating availability of nutrition information demonstrates such day-level mental budgeting. Consumers who set budgets adjust dinnertime consumption in response to information about past calorific consumption.

AB - Based on a six-nation survey (N=3,150), we find that, in line with dietary guidelines, many consumers set daily mental budgets for calories. A field experiment manipulating availability of nutrition information demonstrates such day-level mental budgeting. Consumers who set budgets adjust dinnertime consumption in response to information about past calorific consumption.

M3 - Conference (Extended Abstracts)

SN - 9780915552245

VL - 44

SP - 207

EP - 208

BT - NA - Advances in Consumer Research

A2 - MOREAU, Page

A2 - PUNTONI, Stefano

PB - Association for Consumer Research

CY - Duluth, Minnesota

T2 - Association for Consumer Research Conference 2016

Y2 - 27 October 2016 through 30 October 2016

ER -

The Mental Budgeting of Calories: How Nutrition Information Influences Food Consumption Day By Day, Not Meal By Meal

Abstract

Conference

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Cite this